Sunday, December 03, 2006
Why Blogs Blow
The purpose of this blog is to unravel the many mysteries of why blogs blow. There are 27 blogs out there worth reading, but I only know of 6. Actually, I only know of 4, which brings me to the first reason that blogs blow:
1) Generally, people who write blogs either a) lie, or, b) reveal nothing substantial whatsoever, either about themselves or about anything in the world.
In order to discover other reasons, I'm just going to keep typing. Rather than thinking about anything and then writing an essay or, in this case, editing the points so that they are organized sequentially, I'll just type until I understand what I'm trying to say, which brings me to my second point:
2) Generally, bloggers just type until they themselves understand what they're trying to say, then push it out the door.
3) I've dropped the word "generally" because from now on I'll assume we all understand that there are 27 blogs worth reading, and none of these points pertain to them. That's not really a point, but it kind of is, because garbage like this is precisely why blogs blow. Which brings me to my 4th point:
4) Bloggers don't edit. I could have completely done away with points 2 and 3 above, replacing it with this one. Instead, I'm temporarily imagining that the creative process is over and done with once I've understood what I'm trying to say. It's easier for me to just dump it all on the reader rather than edit the text for clarity.
I'm tired of coming up with points now, so I'm going to address something else, which is this: If I hate blogs so much, why am I writing a blog? Which brings me to my 5th point:
5) Blogs are too easily accessible. It is easy for me to start a blog, and it requires virtually no resources, so a blog is obviously the best format for my project.
Now I'm really tired of coming up with points. Let's talk about me. (That's a point, actually, but I'll save it for later.) I am not a Luddite. I am not anti-technology. I love the internet. Wikipedia is very useful. Email, online banking, e-tickets, and all that are supremely useful. I just hate blogs. I hate blogs more than I hate email spam. Do you know why? Because people around the globe don't rave about how useful, great, and informative spam is. People don't interchange the word "spam" with "website" or "newscast" or "journalist's report" like they do with the word "blog". In fact, people hate spam. Everyone hates spam. People don't remark to each other how great it is that there's more spam in their inbox each day, and newspapers don't write about spam as if Christ has arisen and become a reporter. People do say this about blogs, however.
Here is why blogs are worse than spam:
At least when spam shows up, you just delete it. But let's say you're doing some research and you need to discover how many naked crackheads are eaten by alligators each year. You search for: "naked crackhead gator" and begin to peruse the results. Rather than finding the Institute for Gator/Crackhead Relations, which might actually be useful to you, you instead find blogs, thousands of them. You click on a link because it looks promising. It turns out to be a blog. But there's lots of text so you figure you might as well look through it to see if it tells you anything useful. Before you know it, you are knee deep in pictures of someone's trip to Sweden, where there are neither alligators or crackheads, and you have wasted several minutes of time and learned nothing whatsoever about anything in the world except that sometimes people take trips to Sweden, which you had already surmised. Potentially, this very blog will one day show up on a naked crackhead gator search and drive someone up the fucking wall. But I don't care, which brings me to my 6th point:
6) Bloggers don't care about the reader. Bloggers are selfish and only want to tell you about themselves and what they like or don't like.
In my case, I don't care whether I pollute search engines with false leads that disrupt the trail of naked alligator researchers on crack, because I want to push my agenda, which is to eliminate the blog as a legitimate form of communication by the year 2095. The year 2095 is the year that the Republocrats will take power and we will live under martial law. I know this, but I don't need to say how I know this because this is a blog. The Republocrat Party will be adamantly anti-blog, so I'm trying to establish my seat of power in the party before then.
Now I'll tell you some examples of good blogs, what makes a good blog, and when it is okay to make a blog. An example of a good blog is Robert Greene's PowerSeductionAndWar.com. Some of the blog's function is to sell his books, but otherwise each blog entry is a well-crafted, informal, mini-essay about power, seduction, or war.
I'm going to go off topic here and talk about Robert Greene's book "The 48 Laws of Power", which is one of the most important books of whatever decade it was written in. The book is literally within arms reach of me right now, but I'd have to move another book to get to it, so I won't even bother to determine when it was written and will instead just keep typing. Anyway, if you haven't read "The 48 Laws of Power", here's the kind of stuff it will teach you.
Pretend we meet each other, you and I. The first order of business is to crush each other like weevils. However, we can't just do that. If we do that we will not gain Power and we will be no better off than retarded dogs. What we must do is be indirect about it. For example, we might pretend we don't know each other, and then when I ask you the time and you look at your watch is when I will suddenly crush you like a weevil. And one of the laws of Power says that you might consider surrendering, so that you can regroup and crush me like a weevil at a later date. That's how one attains Power.
My point is that there are 3 types of people who should be tortured and hung:
1) Violent criminals
2) Business people who subvert the market, like the Enron guys
My other point is that I am not too dogmatic and there ARE actually some good blogs out there. There are 27 of them. I will continue to do this blog until I have sufficient evidence to prove that there are indeed actually 27 blogs worth reading in the English language. The matter is entirely subjective. For example, I don't like to eat garden fertilizer. Perhaps you do. But we will never agree on what is good to eat. It is the same for blogs, but I'm convinced that eventually we will see eye to eye on what is a good blog, otherwise we must indirectly attempt to crush each other like weevils, for that is how one attains Power.
Here's what constitutes a good blog. The blog must be:
That's it! There are only two rules! It's simple!
Or is it? If it's so simple, then why are there no blogs that meet both these criteria? And actually, in a pinch, I'd even say that if the blog possesses only one of these traits in the most outstanding manner, then it would be a good blog. But it doesn't matter if you have 1 rule or 500 rules. The medium is the message, and the message is that blogs blow.
A blog that is informative in no way whatsoever, but makes me almost piss myself with laughter is Stereolabrat. It's entertaining and that's good enough.
The reason most blogs are neither entertaining nor informative is because there is no focus. There is no theme. A blog about Antarctica has photos and posts from Fiji, or a blog about Fiji has record reviews. The proper method of satisfying these various interests is to make one blog about Antarctica, another about Fiji, and yet another solely for reviews of products. Any other use of blogs should be punishable by death, as will happen for certain by the year 2095, if not before then.
So when is it okay to make a blog? It is okay to make a blog only in one of these circumstances:
1) When the blog is focused on one unifying theme or category
2) When the blog is good
Here you will notice that just because a blog actually focuses on one theme, that doesn't mean it will be good. And it can still be good without focusing on one theme, though that is unlikely, and very rare.
But some people will likely say: I want to make a blog so my friends and family can keep up with me and I can write on my blog instead of sending separate emails.
That is acceptable until the year 2095, when all human rights will cease. After then you must send letters carved in bone. And even until the year 2095, you may keep your blog, but that does not mean you should push it on anyone who is not your friend or a loved one. If you push it on anyone, you may be crushed like a weevil. For that is the way one attains Power.
Posted by Nick at 11:04 AM